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BUSINESS COMMUNICATION: PROCESS AND PRODUCT is a market-leading text that gives instructors the most current and authoritative coverage of communication technology and business communication concepts while retaining a concise, logical 16-chapter organization. Written by award-winning author Mary Ellen Guffey, the 6th edition provides unparalleled instructor and student resources to help instructors plan and manage their courses. With the book’s 3 x 3 writing process… More >>
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This best-selling book continues to present a brief “no-nonsense ” approach to the fundamentals of business that spans the range of all functional areas— management, marketing, operations, accounting, information systems, finance, and legal studies. Topics comprehensively covered include: the contemporary business environment; the business of managing; principles of marketing; managing information; people in organizations; and financial issues…. More >>
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Examine concepts at the heart of business ethics today with the latest, practical, applied coverage in BUSINESS ETHICS 2009 UPDATE. In the midst of the most recent business developments and financial crises, this book provides unmatched insights into the complex environment in which contemporary managers make ethical decisions. The book’s solid managerial framework highlights the latest developments in ethics and how they relate to overall concepts, processes, and b… More >>
Business Ethics 2009 Update: Ethical Decision Making and Cases
